One person.

Your whole marketing stack

Reimagined

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Businesses like yours don't need three specialists. They need one who's done them all.

  • How it starts: You hire a strategist to analyze your business, run workshops, and hand you a slide deck or PDF blueprint of what needs fixing.

    ❌ The limitation:You’re left with great advice, but no one to actually build the infrastructure.

  • How it starts: You bring in a marketing specialist to set up a platform (like HubSpot, Mailchimp, etc) or a specific marketing workflow.

    ❌ The limitation: They build marketing assets without understanding your overarching sales narrative or how your team actually communicates with clients.

  • How it starts: You hire a project manager or operations consultant to streamline your team's day-to-day tasks and roll out new processes.

    ❌ The limitation: They train your team on existing software, but once their contract ends, any glitch or system update leaves your staff stranded with broken workflows.

Hi! I’m Valeria

Valeria Potenza Marketing
Valeria Potenza Marketing

I help small and medium enterprises in Perth automate their client acquisition and retention systems, saving 15 hours a week in manual tasks.

In other words: I don't just plan the CRM strategy. I build the systems that run it and make sure your sales & marketing processes can sustain them.

This gives you smoother daily workflows, a growth business strategy for the long run and marketing assets that work in a one-only specialist solution.

No lost-in-translation. No agency budgets. Faster outcome.

Book a free call

So, what are you getting?

You’ve hired copywriters & ad managers before, but their campaigns live in a vacuum, disconnected from your actual CRM and sales process. Here’s what you need to brake the cycle:

01
Business Consultation

✅ I don't just deliver high-level strategy; I stay on to map your actual workflows step-by-step alongside your team on the ground, ensuring every strategic decision is built to be implemented.

02
Marketing Direction

✅ I build and program your automation ecosystem with your long-term growth and messaging strategy integrated from day one, ensuring your technical tools talk to each other seamlessly.

03
Operational Facilitation

✅ I handle the complete go-live, train your team to adopt the system effortlessly, and fine-tune performance using real data… giving you a fully maintained growth machine, not a temporary patch.

My approach

Your business doesn't need three specialists who don't talk. It needs one trusted advisor who sees the whole picture: I diagnose the real friction, prescribe the exact fix, and keep your entire growth engine running healthy.

Let's get started

Questions?

*

Questions? *

  • No. I accurately select my clients based on their approach to work. I do love challenges, and I happily tend to select locally owned SMEs.

    • Reserve your spot first

      Click Book a free call button at the top of the page or send me a direct email, whichever fits your flow.

    • Jump on the free discovery call

      We’ll jump on a focused, 30-minute discovery call where I’ll ask targeted questions about your goals, current bottlenecks, and growth targets. No high-pressure sales pitch, just a deep dive into your potential.

    • Your custom action plan

      Because no two businesses scale the same way, what comes next is built exclusively for you. You’ll walk away with a tailored strategy designed specifically to address your distinct goals.

  • Yes, my services are exclusively tailored on your needs and are meant to be entirely customizable. It's against my values to deliver pret-a-porter guru bs.

  • I am specialised in SMEs. However, I helped a few international corporations to migrate systems and automate part of their processes. If you are bigger than a SME and looking for a partner, I'm open to talk.

  • I usually structure pricing to give you total control and immediate value, adapting as our partnership grows:

    • Phase 1: Project-Based

      We start with a fixed price per project or deliverable. You know exactly what you’re paying, what you’re getting, and when it’s arriving—no surprise bills, no endless hourly meters. You see real ROI before committing further.

    • Phase 2: Monthly Subscription

      Once the foundation is solid and generating results, we switch to a streamlined monthly subscription. This guarantees you dedicated ongoing expertise and keeps your operations running smoothly… without the hassle of signing new contracts every time you need something done.

    You get high-impact execution upfront, followed by continuous, hands-off performance as you scale.

Didn’t find your answer? Contact me anytime via email or clicking below.

Don’t waste more time,

Book a free call